Oscar Ferguson
Co-Founder & CEO
An award-winning creator and content strategist, Oscar studied neuroscience, worked as a doctor in the NHS, became a health creator, then quit it all to go full-time on Deaku!
Our mission
We're building a home for the creator economy.
Deaku is the professional workspace and network for content creators and their teams: one place to plan, create, review and grow.
Something extraordinary is happening. All over the world, people with nothing but an idea and a camera are building audiences, businesses and livelihoods on their own terms. Creators are entrepreneurs, and together they're changing how culture gets made, how stories get told and who gets to make a living from their creativity. It's one of the biggest economic shifts of a generation, and it's only just getting started.
We love creators. We are creators. And we believe an industry this important deserves real foundations, not infrastructure that was never built for it. So we're building those foundations, alongside the people who'll stand on them: one connected home where anyone with something to say can express themselves and turn it into a business that lasts. We won't always take the quick win. We'll take the choice that's good for creators and good for this industry, even when it's the harder one to make. Your creativity stays yours. Our job is to look after everything around it, so the next generation of creative entrepreneurs can go further than the last.
This is bigger than tools. This is the backbone of the creator economy.
By creators, for creators, with creators.
Why we're building this.
We're creators. We ran the seven-tool stack and hated it. Deaku is the thing we wished existed, so we built it. Now it's yours.
The people behind Deaku.
Creators, operators and engineers, backed by some of the biggest names on the internet.
Team
Harrison Chapman
Co-Founder & CCO
A 15-year veteran of the creator economy as a content strategist, video producer and entrepreneur, Harrison has clocked over 100M+ views on YouTube longform alone!
George Richards
Founding Technical Lead
11+ years of full-stack engineering and leadership for global brands. George is obsessed with tech and has brought rocket fuel to our feature roadmap.
Alice Jenner
Operations Lead
6 years managing operations for high-profile video production and marketing businesses. If Deaku were a heist movie, Alice would be the one with the plan, the timeline, and the getaway car.
Alina Kabanets
Product Engineer
A former psychologist and photographer, Alina designs Deaku and brings it to life in code. She's obsessed with the tiny details that make creators feel at home, and with making our AI feel as helpful as possible.
João Oliveira
Full-Stack Engineer
8+ years of web development, including news sites read by millions. Now at Deaku, João loves AI and building tools that make creators' lives easier!
Advisors and investors
Mario Joos
Lead Advisor & Investor
50B+ views, former MrBeast strategist, CEO of The Stokes Twins. Mario brings world-leading strategic expertise, helping us make Deaku the very best creator tool for serious creators.
Rob Landes
Advisor & Investor
10M+ followers, content entrepreneur, and one of the most innovative musical creators on the internet. Rob believed in Deaku early and brings first-hand creator insight to everything we build.
Average Rob
Advisor & Investor
2.5M+ followers, one of Belgium's biggest digital creators, actor, and musician. Known for viral extreme sports challenges and high-energy content that's racked up hundreds of millions of views. His perspective as a multi-platform entrepreneur helps us build tools that actually fit how creators work.
Charles Berthoud
Advisor & Investor
4M+ followers and a true musical pioneer. Charles knows what it takes to build a creator business from scratch.
Toby Moore
Advisor
TED talk curator, community builder, and author. Toby is our person outside the jam jar, forever thinking outside the box on how we can build even better for the creator community.
From idea to published video.
Deaku covers every stage of making a video.
- 1
Strategy
Build your bespoke content strategy in under 10 minutes. The same framework we charge $10k for as strategy consultants.
- 2
Ideate
Brainstorm with an assistant trained on what actually works on YouTube, and that gets sharper the more you use it.
- 3
Plan
One project holds the lot: tasks, packaging, footage, scripts, edits and notes. Assign tasks to yourself or the team. The board shows you where every project is at a glance.
- 4
Create
You do the creative bit. Deaku handles the admin, so the tasks, files, feedback and schedule are all waiting for you when you get back.
- 5
Review
Share a cut with anyone and they comment straight on the timeline. Everything's settled before you post.
- 6
PostComing soon
Schedule to YouTube, TikTok and Instagram from the project you planned it in.
- 7
AnalyseComing soon
Pool analytics from every connected channel into one view. What you learn feeds the next strategy, the next idea, the next script.
Our take on AI and privacy
Your content is yours. That's it.
Everything you upload to Deaku stays yours. We never use your content, your videos, or your data to train AI models. The AI in Deaku exists solely to help you do your work better.
We build AI that amplifies human creativity, not replaces it. Deaku ships tools that remove friction, automate the mundane, and make collaboration faster.
You're the creative. Deaku is the system.
We're also clear about what we don't build. No AI that generates your videos, your voice, or your images. Not because we can't, but because that's not what creators need.
Full details in our Privacy Notice and EULA.